Video Development
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Infection has significant experience putting together teams of experienced directors, camera operators and sound technicians at short notice to develop high quality video presentations. We keep costs to a minimum by working closely with the client to:
It has been our experience that clients that try the video medium, particularly in the high definition format, become repeat customers. When the content is well thought out and presented, video is a high impact medium. It is also extremely flexible and can be presented as part of a roadshow, sent as a DVD directly to customers, streamed on the internet and where appropriate broadcast on television. Content developmentInfection uses a team of content development professionals to provide its clients with the highest quality of targeted and effective content for video production regardless of the purpose of the video. Our team work directly with clients to produce clever content relevant to the client's needs. In addition to developing specific content in-house, the Infection content development team has a proven track record of engaging and managing acting talent pools to provide supplemental, quality development resources when required. Pre-planningThe planning and execution of a shoot is fundamental to its success. Before embarking on a project Infection works with its clients to accurately define what it will capture on video, the script, and a detailed outline of both the video and audio. Infection uses a software tool called Storyboard Pro which allows us to create a detailed workup of shoots that can be reviewed and approved by the client. Use of existing footage and stillsInfection recognises that many clients like to keep the costs of video development to a minimum and one of doing this is by using existing footage and stills. Infection has a track record of using existing material to best effect by crafting the video content to seamlessly include this material. Roadshow and event coverageInfection has the capability of capturing a roadshow or other event held by its clients such as annual meetings or staff presentations and turning this event into a professionally edited presentation. Infection sets up the capture of events by assisting clients with content development, speaker training and through pre-planning. Our mobile team of videographers discreetly capture footage during the event and then video editors quickly compile a slick video production that can be then distributed to a much larger audience. Video compositingInfection leverages the latest in desktop compositing tools on both PC and Apple platforms. Integration of live action and computer generated artwork is increasingly popular method of creating visual interest. However without planning and experience this feature can significantly add to the complexity of development and result in increased costs. Infection brings a considered approach and extensive experience to reduce risks and increase the quality of final compositing result. |
